Gozo, one of 21 islands that make up the Maltese archipelago between Italy and North Africa, has much to offer vacationers. This comes to life on Gozo Village Holidays' website. Vacationers looking to experience the Mediterranean island known for its beautiful, rolling landscape and premier hiking and diving adventures are tempted by the colorful, engaging content.
Coffee aficionados can learn about cafes that serve caffeinated goodness and adventurers can find where to find the reefs and caves that make the island one of the Mediterranean's top diving destinations. Nature lovers can check out the hiking packages where colorful wild flowers and scented herbs tantalize the senses.
Photos of more than 30 vacation home interiors and poolside views helps seal the deal for anyone looking to experience one of the hottest vacation spots off a short ferry ride from Malta. A frequently-asked-question page covers pertinent information about payment terms, check-in/check-out and policies for pet-friendly destinations.
Ishmael Portelli, Operations Manager at Gozo Village, says their vacation rental website is a key selling tool that has helped the company, which has been catering to vacationers for more than 30 years, continue to grow.
"We get a lot of positive feedback on the website," Portelli said. "Everyone talks about our beautiful website. It's a nice platform to showcase our houses and properties and destinations."
Website opens doors for vacationers to experience Gozo Village Holidays
Since signing on with Kigo in 2016 and creating an engaging website, Gozo Village Holidays has expanded its market share on the scenic islands. The ease of learning about the island and booking a vacation rental home has enhanced the Gozo Village Holidays brand.
Websites are the gateway for vacationers, having become the starting point for holidays and extended stay experiences. Effective websites should immerse prospective clients in any destination and fulfill the needs of vacation rental management companies.
Compelling content and user-friendly navigation promotes a story that must be told to engage vacationers as they look for their next place to stay. Lively photos and descriptive text coupled on the front end with a lightning-fast and highly-secure booking and multi-currency payments process are the right tools to grow a portfolio.
Seamless integration with the reservation system and a simple, three-lick booking process backed by multilingual support completes the transaction.
The goal of Kigo's Premium websites is to provide clients with options for branding personalization and user experience optimization through a polished, unique look and feel. Gozo Village Holidays has leveraged that power to enhance online sales by featuring properties and nearby attractions that sell themselves.
Managing existing properties with ease helps grow portfolio
Gozo Village Holidays has not only benefited from an attractive website, Portelli says, but with the entire Kigo Marketplace platform. This handles vacation rentals from the time guests check in until they’re headed home or off to another adventure.
Kigo Marketplace is designed to maximize revenue, reduce operational costs and streamline the guest hospitality experience. Because it focuses on automated management of pricing and inventory to bookings and maintenance, the platform has helped Gozo Village Holidays to expand its offerings.
"It has made it possible for us to take over more houses from other owners," Portelli said. "Prior to going on board with Kigo, we used to have to manage all the channels manually. Of course, it facilitated our way of updating prices and availability. Because we can stay on top of this, it has resulted in an increase in sales."
For more insights, watch Portelli's full video here.